Showing posts with label Jcpenney. Show all posts
Showing posts with label Jcpenney. Show all posts

Sunday, November 30, 2014

JCPenney Wants to Show Customers It's 'Heart and Wallet Responsible'

J.C. Penney will contine its efforts to reconnect with customers this holiday season. "Jingle More Bells," which launched last year, aims to show consumers that the brand is both "heart and wallet responsible" through the idea of giving, said Debra Berman, CMO at J.C. Penney."We were disconnected for a long time, so this is a big deal for us," she said, acknowledging J.C. Penney's ongoing battle to attract consumers....
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Black Friday Deals 2014: Macy's, JCPenney Offer Best Deals While Wal-Mart ...

Aye, reports have it that the Black Friday deals are more vast and varied at JCPenney than any other merchant this year. But for those who go overboard on the spending, the savings may be all for naught.(Photo : Powhusku | Creative Commons) Some people enjoy the adrenal jolt of surging through the doors on Black Friday morning, while others are just there to pick up one item and escape unscathed. Since being thankful...
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