Showing posts with label Espn College Football. Show all posts
Showing posts with label Espn College Football. Show all posts

Thursday, February 4, 2016

ESPN College Football Championship Ratings Sink


ESPN NCAA College Football Images of the Decade 2000s (2000-2009)

ESPNs (DIS) broadcast of the 2016 College Football Playoff National Championship drew a 15.8 overnight rating, the network said Tuesday. Ratings were down 15% compared to last year despite a competitive game that saw the Alabama Crimson Tide narrowly defeat the Clemson Tigers, 45-40.

According to Nielsens live-plus-same-day metric, this years national championship drew a 14.7 final rating. Roughly 25.6 million viewers tuned in to watch Alabama vs. Clemson, down from more than 33 million viewers a year ago. The online stream of Alabama vs. Clemson drew more unique visitors than any other game in ESPN history, with the exception of the 2014 FIFA World Cup.

Even with the ratings decline, the broadcast generated the third-highest overnight rating of any game in ESPNs history and drew the sixth-largest audience in cable history, ESPN said. The networks megacast of the national championship the combined coverage for the event on ESPN, ESPN2 and ESPNU, drew a 16.0 overnight rating.

ESPN and sponsors are probably cool with the expected slight decline in ratings for the CFP Championship game between Alabama and Clemson, said John Vrooman, a sports economist at Vanderbilt University. Declines for the championship game were expected because of the loss of novelty from the inaugural CFP and the deep south regional nature of the teams involved.

ESPN charged an estimated $1.2 million to $1.3 million for 30-second commercials during Monday nights broadcast, according to Navigate Research. Corporate sponsorships for the College Football Playoff cost anywhere from $14 million to $16 million each, the Sports Business Journal reported.

In January 2015, the first-ever College Football Playoff championship between the Ohio State Buckeyes and the Oregon Ducks drew an 18.2 rating. It was the highest-rated cable broadcast in history.

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The ratings decline for this years College Football Playoff semifinals, which saw a 36% drop in viewership compared to last year. Critics attributed the drop to the decision to hold the games on New Years Eve rather than New Years Day.

The lack of interest in this years semifinal games likely had a negative impact on the championship games ratings.

My guess is sponsors are not thrilled with the rating, but also not surprised, said Andy Billings, director of the University of Alabamas sports communication program. The game itself was everything a college football fan could ask for, but the headwinds of having two schools from the same region of the country, combined with lower built-in interest from the semifinals having much lower numbers likely led to this lower rating.

ESPN declined FOXBusiness.coms request for comment on this story.

Source: http://www.foxbusiness.com/features/2016/01/12/espn-college-football-championship-ratings-sink.html

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ESPN"s college football playoff broadcasts were a ratings disaster.


ESPN 2014 College Football Images Of The Year

In celebration of Facebooks 12th birthday, and the vise-like grip it now has on all our lives, were revisiting some of our stories from the early days of the social network.

In 2007, we wrote about how the presidential candidates were starting to use Facebook in their campaigns.Illinois Senator Barack Obama had a paltry 167,000 Facebook followers (he now has almost 47 million). Remarkably, his favorite quote (The arc of the moral universe is long, but it bends towards justice) is still misattributed to MLK today, just as it was back thenabolitionist Theodore Parker is the correct source.

Hillary Clintons page was a total bust, with zero Facebook-specific contentno favorite books, no quotes, no personality. We called it the sort of profile you see fromordinary users who are required to register with Facebook for work but never bother logging in. Poor Hillaryshe totally couldve won in 2008, if shed just listed her favorite novels.

Other gems: Mitt Romneys profile picture featured him lookingrugged in front of an out-of-focus fern; John Edwards hadnt yet grasped how to post coherent updates (As a Senator, I stood up for you. Currently fighting poverty. Go Tar Heels!); and Dennis Kucinich listed 13 items under Interests, 2 of which were his wife, Elizabeth.

You can read the full article here.

Source: http://news.google.com/news/url?sa=t&fd=R&ct2=us&usg=AFQjCNHR9Ak4CpfyZX3AEesajtMpVMPIjA&clid=c3a7d30bb8a4878e06b80cf16b898331&cid=52779025635985&ei=I4izVtCGA4yz3AGpyo8o&url=https://newrepublic.com/minutes/127273/espns-college-football-playoff-broadcasts-ratings-disaster

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