Brexit Vote Coverage Hands FBN First Primetime Ratings Sweep Over CNBC

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Fox Business Network wins with wall-to-wall news about crucial British breakaway referendum

The Brexit vote was good for at least one entity: Fox Business Network.

FBN delivered wall-to-wall coverage of the crucial referendum in which British voters elected on Thursday to exit the European Union and came away with a landmark primetime win over archrival CNBC, according to Nielsen.

FBN logged an average of 242,000 total viewers from 7 p.m. to 11 p.m. Eastern time, compared with 198,000 for CNBC.

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That marked FBNs first-ever primetime sweep over CNBC.

At 11 p.m., as the vote was rolling in, a special edition of Varney & Co., anchored by Stuart Varney, walked away with 238,000 viewers an impressive tally for a business show at that hour.

FBN also delivered strong numbers by covering the Brexit voting before the results came in; CNBC opted to air repeats of Jay Lenos Garage and American Greed.

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There could be more opportunities ahead. The Brexit vote roiled markets worldwide and prompted British Prime Minister David Cameron to announce his resignation.

A total of 17.4 million Britons voted to leave the European Union, representing 51.9% of the vote.

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Source: http://www.thewrap.com/brexit-vote-coverage-hands-fbn-first-primetime-ratings-sweep-over-cnbc/